Buzzy Bee Public Relations

Building Growth & Influence

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About Us

We are a Public Relations firm that focuses on managing the reputation, image & communication of hospitality & tourism-related organizations such as hotels, restaurants, resorts, and tourist destinations.

Home to a quirky creative bunch, Buzzy Bee ensures your business is our business. Our main goal is to create and maintain a positive image and reputation of the organization, attract and retain customers, and enhance their experience. This is achieved by using various communication strategies and tactics, such as media relations, event planning, crisis management, influencer marketing, social media, and content creation.

We work closely with your management and marketing team in executing effective communication to get your brand to where it needs to be. We work tirelessly to break the barrier of traditional media and digital to convey your story the best way we know-how. Through monitoring and analyzing media coverage, customer feedback, and industry trends to identify potential opportunities and challenges that may impact your business as a whole.

Hospitality PR is a vital component of the hospitality industry, as it helps organizations build and maintain a strong brand reputation, connect with customers, and drive revenue.

Offered Services

Offered Services

BRAND ACTIVATION

The goal of brand activation is to build brand awareness, create positive associations with the brand, and ultimately drive sales. It can take many forms, such as experiential marketing, sampling, influencer marketing, social media campaigns, events, and sponsorships. The objective is to create an immersive experience that connects consumers with the brand, generates interest, and encourages them to take action.

  • Goal: Strong emotional connection with consumers.

  • Targets existing and new customers.

  • Amplifies impact through channels like social media.

  • Success measured through engagement, reach, sales, perception.

EVENT PLANNING

We organize and manage various types of events such as but not limited to conferences, product launches and campaigns. Event planning requires strong organizational and communication skills to generate media coverage and increase brand awareness. We cover all your worries from creativity, solving problems and adapting to changing circumstances.

  • Event planning involves organizing and coordinating all aspects of an event.
  • It aims to create a seamless and enjoyable experience for attendees.
  • It includes tasks such as venue selection, logistics management, and vendor coordination.
  • Event planning sets objectives, targets specific audiences, and manages budgets.
  • It involves creating timelines, schedules and handling event promotion.

INFLUENCER & COLLABORATION OUTREACH

By partnering with individuals who are trusted and respected by their followers, brands can tap into their audience and increase their reach and influence. Collaboration is also a good way to tap into a bigger audience base. Collaboration can lead to better outcomes for businesses. By working together, teams can achieve more than they could individually and create a positive, collaborative culture that fosters innovation, productivity, and engagement.

  • Influencers and Collaboration outreach seeks partnerships with either brands or individuals to promote your brands or individuals to promote your brand or product.
  • They assist in expanding brand visibility & reach new audiences
  • Benefits include increased brand awareness, credibility & access to a wider target market
  • Success is measured through metrics like engagement, reach & sales

MEDIA RELATIONS

Media Relations are the hospitality industry's best friend! It covers everything from brand awareness, building credibility and a positive relationship within the industry and media. We do this through a number of strategies, including engaging in regular outreach, developing key messages, press releases and much more. Our goal is to ensure your brand achieves the public relations objective and generates positive coverage

  • Media relations aim is to generate positive publicity & coverage for a brand
  • Involves strategic communication & writing press releases for the media
  • Important for crises management & shaping public perception of your brand
  • Success is measured through media coverage, relationship and effective messaging



(Rina Jeremiah with Dr Mary Josephine S. Golingai - Pengarah Bahagian Kesihatan Veterinar DVS Sabah)

Meet Our Director

 Rina Jeremiah

 Rina started Buzzy Bee with one goal in mind, to disrupt how brands are being sold in Malaysia. There are ample ways of publicity now with endless options digital and traditional media has to offer. Graduated in Public Relations in 2015 from Perth, Australia, Rina has always loved how creative the hospitality sector can be in promoting brands and new products. However, there is always room for improvement.

With the experience, resources and relationships that have been built throughout the years, Rina hopes to continue driving innovative ideas to Buzzy Bee’s clientele and constantly building new ways to be heard through the void.